117 people who exclusively smoked traditional, combustible cigarettes for an average of 23 years (average age of 42.8 years, 44% female, 56% reported white race)
This could be an artifact of the questionnaire containing this response option but could also refer to respondents interpreting other elements of the ad (such as pictures, descriptive text, or the HW) as claims. For example, all ads contained a statement, The IQOS system heats tobacco but does not burn it, which could have been interpreted by respondents as a claim
Screening of functional strains from tobacco After clipping the first-cured tobacco, 10.0 g TL was weighed and inoculated into 250.0 mL flasks containing 90.0 mL sterile water, followed by incubation under 200 rpm shaking at 25 for 60 min
Changer immdiatement en cas de got de brl
(Presumably, the progress of the tournaments will be reported on television, and viewers will thus continue to hear the words Virginia Slims over the tube.) Outside the magazines and newspapers, the most visible use of the television-commercial money will be on outdoor billboards